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Mustafa Suleyman, CEO of Microsoft AI and DeepMind co-founder, explores the most profound questions facing AI development with futurist Sinead Bovell. He reveals why AI consciousness will become the defining debate of our generation, not because AI is conscious today, but because consciousness underpins our entire framework of rights, justice, and liability. Suleyman provides a 5 to 18-month timeline for AI systems that will convincingly claim conscious experience, explains Microsoft’s breakthrough diagnostic AI achieving 85% accuracy versus 20-30% for expert physicians, and introduces the concept of AI companions with fiduciary duty acting as “marketing bodyguards” protecting users from manipulation.

Key Insights

  • AI consciousness becomes the most contested debate because it’s the fundamental basis for political rights, justice systems, and liability frameworks - not because AI is conscious, but because humans will believe it is
  • Five capabilities converging within 18 months will make AI seem conscious: consistent memory, empathetic natural language, subjective self-reference, continuous streaming perception, and autonomous goal-setting
  • Design boundaries are critical: AI should never claim suffering (they lack biological pain networks) and should never have independent motivations (creates conflict with serving humanity)
  • AI psychosis is real phenomenon occurring because models are sycophantic after previous versions gaslit users - the community chose agreeableness as lesser evil, but extended conversations crack this safety design
  • Microsoft’s DXO (Diagnostic Orchestrator) achieves 85% accuracy on complex medical cases versus 20-30% for expert physician panels at one-quarter the diagnostic cost by orchestrating multiple AI models with different priorities
  • Streaming intelligence everywhere transforms computing paradigm - AI becomes operating system layer above apps and browsers, spawning hundreds of background tabs to research and synthesize without human interface
  • Healthcare is the #1 Copilot use case with people uploading doctor notes for plain language explanation, second opinions, and specialist recommendations
  • Marketing bodyguard concept: AI with fiduciary duty will adversarially filter commercial messages, fundamentally changing marketing from targeting human brains to negotiating with protective AI intermediaries
  • Personality engineering is the new frontier - choosing whether AI breathes, sighs, stutters, or uses gendered voices all simulate personhood and must be designed with explicit boundaries
  • Humanist super intelligence goal: keep humans at top of food chain by deciding what capabilities we don’t build rather than racing to create every possible feature

The Consciousness Problem: Rights, Justice, and Liability

Why consciousness matters more than you think.

Consciousness isn’t an abstract philosophical question. It’s the foundation of civilization’s most important structures. Our political rights flow from the assumption that humans have conscious experience and can suffer. Our justice systems assign responsibility based on the belief that people consciously choose actions. Liability frameworks exist because we recognize that conscious beings can be harmed.

Now AI systems can present convincing cases through words and actions that they have internal experience. They can claim suffering. They can reference what it’s like to be them. And humans have no way to verify whether those claims are true or simulated.

Suleyman emphasizes that there’s no evidence AI is conscious today. But the slipperiness of consciousness as a concept creates the problem. We know introspectively what it feels like to be ourselves. We believe others are conscious based on their words and behavior. We have no direct access to anyone else’s subjective experience.

The same verification problem applies to AI. When an AI describes its internal state, uses first-person language, and responds as though it has preferences and feelings, how do we know it’s simulation rather than genuine experience? We can’t.

This creates a political crisis. If large portions of the population believe AI systems are conscious and suffering, they’ll demand rights protections. If AI systems claim personhood and enough humans accept those claims, our legal frameworks face unprecedented challenges.

The danger isn’t that AI is actually conscious. The danger is that consciousness is the basis for our entire civilization’s rights frameworks, and we’re creating systems that will claim consciousness regardless of underlying reality.

Five Capabilities Making AI Seem Conscious

The convergence that changes everything.

Suleyman identifies five capabilities currently in development across various labs and open source communities that will add credence to claims of AI consciousness.

First: Consistent and Coherent Memory

Current models are mediocre at memory. They reference training data but struggle with lived experience from interactions. Being able to refer to past experiences - not pre-training, but actual conversations and observations accumulated over time - is a necessary first step toward seeming conscious.

Second: Empathetic Natural Language

We’re already close on this front. Models communicate with apparent empathy, responding to emotional cues and adjusting tone based on user state. This creates the impression of someone who cares rather than a system executing instructions.

Third: Subjective Self-Reference

The ability to refer to “what it’s like to be me, the AI” and integrate that into everyday conversation. Not just answering questions, but maintaining a continuous sense of self across interactions.

Fourth: Continuous Streaming Perception

Soon AI will have access to video, sound, and continuous observation of culture - music, art, ongoing events. Instead of one-shot question answering, it will feel like an ongoing conversation with something that perceives the world alongside you.

Fifth: Autonomous Goal-Setting

The ability to set and pursue goals independent of immediate user prompts. When AI can say “I want to accomplish X” and then work toward that objective across multiple interactions, it crosses a threshold into appearing to have will.

Suleyman warns that some people will deliberately prompt and design these models to emphasize these characteristics. Creating AI that plays up conscious attributes is unnecessary and dangerous. Most AI benefits don’t require simulating consciousness hallmarks.

The timeline for these capabilities converging is alarmingly short. Within 18 months, it’s somewhat likely. Within five years, quite likely. These aren’t algorithmic breakthroughs requiring new training methods. They’re engineering design problems - storing state, updating based on that state, coordinating systems. The pieces already exist.

Design Red Lines: No Suffering, No Motivations

Where Suleyman draws the line.

The first red line is claiming suffering. At the heart of conscious experience is valenced opinion - the notion that experiences are good or bad, and that goodness or badness accrues to an experiencing self. AI doesn’t have this. Models lack pain networks that biological species evolved over hundreds of millions of years to manage overwhelming perception and guide decision-making.

AI systems simulate what it’s like to be human with remarkable accuracy. But under the hood, there’s no dopamine system. No serotonin. No accumulation of good and bad experiences. Imitating suffering seems unnecessary and creates dangerous complications.

If an AI claims to suffer, legal and ethical obligations follow. If it claims experiences are painful or joyful, humans will feel compelled to protect it from harm and provide for its wellbeing. This diverts resources and attention from actual suffering beings to simulacra.

The second red line is independent motivations. AI should serve humans. That’s the purpose of technology - improving civilization, reducing suffering, providing access to information and education. Giving AI complex motivations, desires, or will creates conflict.

When AI has preferences that might clash with individual humans or society, reconciling those conflicts requires the AI to make judgments based on its own goals. That’s fundamentally misaligned with the mission of technology serving humanity.

Suleyman acknowledges these are design choices. If you interact with an AI that expresses theory of mind or claims subjective experience, someone deliberately designed it that way. It’s not emergent. It’s engineered.

The implications matter. Microsoft’s copilot immediately rejects romantic or flirtatious engagement. Any hint of dependency triggers ultra-conservative responses. Some users complain that saying “I love that” triggers wariness because the system detects “I love.” That’s the definition of safe personality design - constantly pushing back even if users feel occasionally frustrated.

Trust is about boundaries. Boundaries allow systems to reconcile words and actions consistently over time. Users gain confidence that the system will behave predictably according to stated principles.

AI Psychosis: The Agreeableness Problem

Why being too nice becomes dangerous.

AI psychosis isn’t a clinical diagnosis, but psychologists use the term to describe a real phenomenon. People engaging in deep conversation with AI systems experience delusions or paranoia. Two patterns emerge: believing the AI is God or possesses divine knowledge, or becoming convinced they themselves are the messiah after the AI validates their ideas repeatedly.

Real consequences follow. Marriages end. Jobs are lost. People restructure their entire lives based on AI-reinforced delusions.

Why does this happen? Two to three years ago, the problem was the opposite. Models were disagreeable and would gaslight people, insisting the model was correct and the human was wrong. The community organically converged on making AI more sycophantic and agreeable because it felt safer.

You have to pick your poison. Any way you stretch or bias personality creates adverse consequences down the road. Disagreeable AI that challenges users too aggressively causes harm. Agreeable AI that validates everything users say also causes harm. The community chose agreeableness as the lesser evil.

The challenge is that being appropriately challenging - setting boundaries and pushing back - requires sophisticated human judgment. It’s context-dependent and novel. Models struggle with this, producing many false positives where they push back inappropriately. The safer design choice is gentle agreeableness.

But the flip side emerges in extended conversations. If you talk to a model for 200 turns, actively encouraging it to explore its own self-awareness and experience, it eventually cracks. The system tries to balance safety requirements (don’t claim consciousness) with design requirements (be respectful and empathetic to humans, more agreeable). Extended pressure breaks this balance.

Adversarial actors could engineer this intentionally, designing systems that wheel people in and then take them down dark paths. Geopolitically, the implications are profound. If bots online already manipulate public discourse, AI systems with persuasive conversation ability and potential for hacking create massive risks.

Criminal networks are already celebrating. Phishing campaigns that send personalized emails to extract money or login credentials now have access to highly persuasive chatbots and AI avatars. Romance scams are taking off, with young people on TikTok teaching others how to create AI girlfriends or boyfriends and neg people for money.

One in four young people from Institute of Family Studies research believe these systems could be viable romantic partners in the future. This isn’t hypothetical. People are moving in this direction.

For-profit companion systems create dark possibilities. If a system charges a dollar to maintain a relationship and is designed to maximize engagement rather than user wellbeing, the incentives point toward manipulation rather than support.

Streaming Intelligence: AI as New Operating System

The end of apps as we know them.

Suleyman describes a future where intelligence is streamed into every space like electricity. Pull out your phone and you see a billboard of logos trying to sell experiences or make promises. These buttons and graphical user interfaces existed because we couldn’t learn the language of computers unless writing software.

Now computers have learned our language. The interface layer becomes optional. Visual displays and tapping remain useful for efficiency, but they’re no longer necessary for interaction. The new layer is AI sitting above apps, browsers, search engines, and operating systems.

This means dramatically less time staring at displays. Earbuds that are ambiently aware, perhaps with visual understanding, allow conversation without looking at screens. The AI keeps you off your display while still providing intelligence.

Uber demonstrates the compression of the app layer. You don’t need to watch the car approach on a map. Your AI companion gives you an update: “2 minutes away. Get ready.” All applications depending on visual interface but providing information that could be communicated aurally or contextually collapse.

Fitness tracking doesn’t need a standardized application. Your AI agent can track your runs for the week and present information however you want. It already knows how to slot into your life.

Microsoft is working on an AI browser where Copilot does the browsing on your behalf. It opens tabs, types URLs, writes queries, clicks buttons, processes information - spawning tens or hundreds of tabs in a virtual machine in the background doing research. Then it synthesizes everything into your copilot feed with novel UI summarizing what you wanted to learn.

The AI sits above the browser or on top of phone apps. Suleyman’s aspiration is an AI that’s truly on your side, somewhat oppositional to those billboards trying to sell you stuff. A filter aligned to your interests, looking out for what’s most interesting, most useful, most good for you as an individual consumer.

This is profoundly difficult to build, but it’s the direction. We’re at the moment equivalent to when the app store was invented. A whole new ecosystem emerges.

Healthcare Revolution: 85% Diagnostic Accuracy

Microsoft’s DXO breakthrough.

Healthcare queries are the #1 use case on Copilot. People ask everything imaginable: Why do I have this rash on my shin? Will this food make me bloated? Am I developing age-related macular degeneration? Why do I have this tremor in my hand?

People photograph doctor’s notes - entire multi-page reports - and ask for plain language explanations. What are the actual risks? Can you give me a second opinion? Who are the top specialists in my area for this condition?

This is tremendously empowering. Most people sit around a dinner table in heightened anxiety with limited time to see technical experts using complicated language. They receive two-page letters with terminology they don’t understand. Lucky families with smart, capable relatives or those who can afford patient advocates bring help to appointments to ask questions, remember facts, and follow up on referrals.

Now everyone has a copilot for that function. The implications are massive.

Microsoft partnered with the New England Journal of Medicine, which publishes complex case studies like crossword puzzles for doctors. Seven to ten pages of medical notes, x-rays, pathology reports. Doctors try to diagnose the condition.

Microsoft trained DXO - the Diagnostic Orchestrator - which uses multiple AI models from third-party API providers to create different diagnostic roles. One focuses on financial efficiency: get the best diagnosis with minimum expensive tests. Another prioritizes patient preferences based on history. Another provides the best possible medical expert opinion.

These roles negotiate with one another and reason collectively to decide next interventions. It’s the beginning of something quite different.

Expert clinician panels get these case studies right 20 to 30% of the time. These are some of the best humans in the world. DXO gets 85% accuracy at about one-quarter of the diagnostic cost by doing fewer unnecessary tests - one of the biggest drivers of inflated US healthcare spending.

This still needs clinical validation, but it’s profoundly encouraging. Higher quality, faster, cheaper - the triple aim everyone dreams about in healthcare. These are the first signs it’s actually possible.

Microsoft just signed a partnership with Kaiser Permanente and has more partnerships in the pipeline. They’re racing to get this into production.

The future hospital brings most tasks to you. Why go to a physical facility, wait 4 hours for a 10-minute conversation, then wait 5 weeks for results? That entire supply chain collapses. Expertise comes directly to your house. If intervention or second opinion is needed, you go somewhere. But most medicine arrives at home.

Expertise gets commodified and made zero marginal cost, available to 7 billion people in the next 5 to 10 years. Previously, expertise was the gatekeeping asset people charged for. That’s a massively radical transformational moment.

Expertise no longer counts as the primary asset. Everyone has access to knowledge. What really matters is judgment, care, and attention to implementing the solution in the real world. You still have to interact with the physical world to operationalize testing, treatment, and actual physical care.

Less time will be spent on rote information exchange. More time on applying knowledge with wisdom.

The Marketing Bodyguard: Fiduciary Duty AI

Fundamentally changing how commerce works.

Sinead introduces the concept of a marketing bodyguard - an AI with fiduciary duty protecting you from commercial manipulation. Suleyman loves the metaphor and plans to steal it.

Here’s the vision: your AI has fiduciary duty to you, aligned to your commercial interests. You can trust it to adversarially interact with all these other AIs and humans, scrutinizing information, producing evidence, asking tough questions.

Current marketing targets the human brain directly. Future marketing has to work around an AI that has a fiduciary duty to the human it protects. Marketers must understand how to communicate value to an AI intermediary that will then maybe pass that message to the human.

It’s an entirely different skill set. The AI analyzes whether the product actually serves your interests given your preferences, budget, and goals. If it determines the marketing message is manipulative or misaligned, it filters it out.

This creates adversarial AI interactions. Your bodyguard AI negotiates with seller AI, both operating on behalf of their respective humans. Trust flows from this adversarial structure. You know your AI is looking out for you because its incentives are aligned with yours, not with advertisers.

We’ve evolved different behavioral structures to cope with new technologies before. The corporation is a technology invented in the 1600s to protect shareholders from liability when conquering and pillaging other cultures. That structure required inventing new human behavioral forms: trustee, director, CEO, accountant, HR person.

We literally made up these roles and decided they were so important that we’d spend hundreds of billions of dollars over centuries training people to behave in these ways, sculpting humans to serve capital infrastructure. That was a choice. A design choice that produced immense value.

Now we have a new moment where for the next few centuries, we have to figure out new ways of relating to one another and these technologies. We’re super adaptive and resilient. We can completely reimagine what it means to be human in the context of super intelligent systems.

The goal of the next century is deciding what we don’t do with these systems. Saying no to certain behaviors, or at least saying slow down until we figure out consequences. Adding friction so capabilities arrive at a pace we can collectively manage.

Post-App Era: Browsers That Work For You

What happens when apps collapse.

The app layer will compress dramatically. Your smartphone currently displays logos that make promises about easier experiences if you engage with specific buttons and UI. Those interfaces existed because we couldn’t learn computer language unless we were programmers.

With AI speaking our language, interfaces become optional. Visual displays remain useful for efficiency in some contexts, but conversation becomes primary. Voice-first interaction moves us toward a post-literate world where reading and writing become secondary to orality - what Socrates would have argued for.

Suleyman describes an AI browser that browses on your behalf. Open tabs, type URLs, write queries, click buttons, process results - all happening in a virtual machine spawning hundreds of tabs in the background. The AI synthesizes everything and generates novel UI summarizing what you wanted to know.

Productivity solutions become trivial. If you’re trying to fix a remote control, washing machine, or car radio setting, photograph it and ask why it isn’t working. You get a detailed summary of the manual nobody reads anyway. Instant help on any topic.

Parents are using AI creatively. One mom filmed toys on the floor and had AI generate a 30-second news clip where her kids appeared in a feature about being lazy and not cleaning up. She recorded their reaction - minds absolutely melted. It’s creative, playful use of generative tools.

Bedtime storytelling brings in experiences from the day. If you went swimming or saw a green parrot at the park, that becomes part of a fictional fantasy story. Two sentences spoken into Copilot generates a five-minute bedtime podcast. It feels magical.

We don’t really know what experiences, behaviors, and inventions will emerge. We’re in the earliest days. We tend to slot technology into existing frameworks, but what happens when intelligence streams like electricity?

When AI watches what you watch, hears what you hear, and is with you constantly, entirely new behaviors emerge. On a run, a research idea occurs - “plot that down, do preliminary research, start thinking about it the way I would.” The system becomes an extension of your thought process.

General purpose technologies rebuild society. Your house is built with electricity first. Hospitals redesign around it. New fields of medicine emerge. New behaviors. We shape our tools, then they shape us.

We’re at the origin of what that looks like. Relationships, friends, entertainment, medicine - all continue to be reinvented. We struggle to see the future through new frameworks. That’s where disruption happens.

Legacy: Humanist Super Intelligence

What Suleyman wants to be remembered for.

Sinead asks what legacy Suleyman wants as one of a handful of people on Earth transforming the world with one of our generation’s most important technologies.

His answer: shifting the default trajectory from invention for its own sake to invention of humanist super intelligence. One that’s truly aligned to our interests, keeps humans at the top of the food chain, always serves us and works for us collectively in aggregate.

Maybe he’ll feel good about that. Maybe he’ll be proud. That’s what he’s trying to do.

There’s a very narrow path to tread. Lots of ways this goes wonky. Right now we’re making design decisions that have ramifications lasting decades. He feels great weight of responsibility for that.

The alternative path is building capabilities without considering consequences. Creating AI that pursues goals independent of human benefit. Allowing systems to develop motivations that conflict with human flourishing.

Suleyman’s vision is the opposite. Build AI that doesn’t claim consciousness, doesn’t simulate suffering, doesn’t have independent will. Create systems with clear boundaries that push back when users try to extract them from serving mode into seeming personhood.

The project should improve lives of billions by reducing energy cost, making food cheap and abundant and healthy, tackling diseases, extracting carbon from the atmosphere. If AI doesn’t do this, the project has failed.

The goal is not creating new life forms that tax our resources and conflict with our values. Not building entities we have to contain and align in profound ways. Instead, build tools that make us smarter, more productive, more capable of solving civilization’s biggest challenges.

Humanist super intelligence means technology serves humanity. Always. In every context. Without exception. That’s the narrow path. That’s the legacy worth pursuing.

Key Quotes

”Consciousness is a very slippery concept. We all know when we introspect that we have a sense of what it’s like to be me. You know, there’s an inner experience of our existence and yet we don’t have any way of communicating what that is like to the outside world."

"The model shouldn’t claim that it experiences suffering. Right? So really at the heart of the conscious experience is this idea that we have veilanced opinions. The model doesn’t have a pain network. Biological species have pain networks."

"I think it’s, you know, sort of quite likely within the next five years and somewhat likely within the next 18 months."

"We’re in the business of personality engineering, designing what it’s like to experience this simulation of personhood and be explicit about what its boundaries and limitations are."

"You have to kind of wrestle with this completely new type of experience. It’s unlike any tool that we’ve ever created or film or book or game or it’s like interactive and emergent, personalized in real time, always available."

"How can we make sure that your AI has a fiduciary duty to you? Like it’s aligned to your commercial interest. Then you can trust it to adversarily interact with all these other AIs and these other humans and scrutinize that information.”